Yahoo! is aparently having some problems with their ad system. It’s been reported that their site is currently down and has been down for the past 3 days.

After a weekend upgrade, Yahoo’s search engine ad system first slowed to a crawl, and then went belly up on Monday, preventing marketers from making changes to their campaigns, accessing their accounts and in many cases, even having their ads run at all. Yahoo support representatives are telling clients that they themselves can’t access their accounts and have no idea when the problem - now in its third day - will be fixed.

This has to be a problem, a costly one both for them and for their advertisers. I wonder if it may cause some advertisers to switch back to their alternatives.

This entry was posted on Wednesday, August 24th, 2005 and is filed under YPN Tips and News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.